Tuesday, March 10, 2009

Information Gap

I was visiting my mom at work and needed to find the closest auto store. My first instinct was to get online, type in "Pep Boys" or "Checker" and then click on the respective Store Locator. Know what my mom did? She pulls out the phone book. I'm not sure I've even used a phone book in New York! I love the difference in our chosen methods of finding things and that they still garner the same results.

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